Social Media Manager

OSEA

OSEA

Marketing & Communications
California, USA
Posted on Tuesday, October 17, 2023

Join our burgeoning beauty brand and become a fundamental member of our expanding team. We are looking for a social media expert who is passionate about driving brand awareness, growth and sales by creating thumb-stopping content and strategy–someone who thrives in the quickly-evolving digital landscape. The ideal candidate will share our commitment to wellness and our mission to create effective, results-driven skincare that is safe for the planet and humankind.

Responsibilities:

  • Responsible for strategy and execution of social media content across all platforms, while working closely with the Marketing and Creative teams to ensure content meets all brand guidelines
  • Optimize performance and engagement across all social media channels
  • Understand the trends and direction of main social channels and implement best practices and trends (notably TikTok and Instagram); respond to cultural moments and integrate them into our content
  • Work collaboratively with cross-functional teams including Creative, Customer Care, Influencer, Paid Media and CRM to drive omni-channel social strategy that engages our customers at every touch point
  • Manage content strategy for brand campaigns and new product launches
  • Own performance tracking on a weekly, monthly, and quarterly basis; iterate social plans based on findings and maximize engagement, traffic, and conversion
  • Comfortable creating content across social platforms
  • Optimize current social strategies and implement new ones to improve OSEA’s brand presence based on insights and trends
  • Manage and guide the social media team
  • Experiment with non-traditional and innovative methods to boost views, engagement and followers
  • Nurture and grow OSEA’s online community by reading customer comments, answering questions, and actively engaging our audience.
  • Minimum 4 years of related social media experience across all platforms for a high-growth DTC brand (beauty industry preferred). 2+ years managing a team
  • Editorial background preferred; uses social media as an opportunity for brand and product storytelling
  • Comfortable with all social media scheduling and analytics tools including with Dash Hudson, Tribe Dynamics and Google Analytics
  • Proven results in driving social media platform growth and engagement
  • Ability to appear on-screen and create content
  • Understanding of YouTube (including YouTube Shorts) is a huge plus
  • Highly effective time management skills
  • A creative side and natural curiosity
  • Occasional evening and weekend availability
  • Interest and enthusiasm for health, wellness and beauty
  • Excellent communication skills (oral, written, non-verbal, intuitive, psychic et al)
  • Must be willing to fall in love with our products, meditate with our team and have fun while we work

Base Salary Range: $80,000-$110,000 per year (The actual compensation will depend on a variety of job-related factors which may include work experience and skill level).

  • Competitive Salary & Benefits: In addition to competitive salary, we offer a 401k and make a generous contribution to monthly premiums for our employees’ health, vision, and dental insurance plans.
  • Paid Time Off: We work hard but also believe that taking time off from work is essential! We offer generous PTO and company holidays annually, plus a day off on your birthday!
  • Employee Discounts and Product Credit: Employees receive 50% off of all OSEA products and $1000.00+ in product credit annually